Yu Yunicorn: Specifications, Launch Photos

The much-awaited Yu Yunicorn has been launched today by Rahul Sharma, Yu CEO at Rs. 12999. The whole launch event lasted for nearly an hour. Priced at Rs. 12999, Yu Yunicorn is available in Rush Silver, Graphite and Rush Gold color variants.

Specifications

Regarding specifications, the Yu Yunicorn features a 5.5-inch Full HD IPS display, an octa-core MediaTek Helio P10 processor, 4GB RAM, 32GB internal storage (expandable up to 128GB using SD Card) including 4000mAh battery.

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While the rear camera is equipped with a 13MP sensor with LED flash, the front-facing snapper is integrated with a 5MP sensor.

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As far as connectivity is concerned, Yu Yunicorn offers 4G, LTE, 3G, Wi-Fi, Bluetooth and GPS connectivity including a highly sensitive fingerprint sensor with chip-level security system that can store up to 5 fingerprint profiles.

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Availability

Yu Yunicorn will be available via flash sale on June 7 exclusively via Flipkart. The registrations for the upcoming flash sales has already started and you can register till 1 PM on June 7.

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Marketing Plot

The company is offering a discount as part of the launch offer with a fixed price of Rs. 12999 per unit. According to official sources, the price will be Rs. 17999 after one month. However, it is highly unlikely for a price increase in future. These are all marketing tricks plotted by companies.

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If you remember, LeEco also announced that it will increase of price of Le 1s Eco to Rs. 15999 during the launch event but the smartphone is still available at Rs. 9999.

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Anand Narayanaswamy is the editor-in-chief of Netans. He was recognized as a Microsoft Most Valuable Professional (MVP) for 9 years (2002 to 2011) and currently part of MVP Reconnect program. He is also part of the prestigious ASPInsider program. Anand has published several articles and reviews related to various software and hardware products for various software and technology related websites. He is also active on social media and also participates as an Influencer for various brands. Anand can be reached at admin@netans.com