Google Cultural Institute app launched for Android and iOS

Google Cultural Institute app has been launched for Android and iOS platforms. Available on Google Play Store as Google Arts & Culture, the app enable art lovers not only in India but also around the world to discover works and artifacts from museums in 70 countries.


Divided into three categories such as Art, History and Wonders, you will be able to navigate through the various works of art based on time period including the ability to navigate content based on colours. Moreover, the featured content on the top of the homescreen will change every time you load the app. Hence, you will be able to view interesting facts along with the relevant images.

If you have access to Cardboard headsets, you can view content in Virtual Reality by subscribing to Google’s Arts & Culture YouTube channel. With a compatible VR headset, you will be able to zoom in to view artworks and their respective details in addition to saving the images as favourites. The main aim is to help users to organize content into collections for easy viewing and sharing.

If you would like to view the content based on various Artists, scroll down the home screen until you find Artists section and select View All option.

You will view a list of all collections based on Artists along with the information of how many items are inside each category. If you select one artists box, you will view detailed information about the specific artists along with a short bio. To view the images, select one image from the collection and slide to left to view the remaining content.

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Responding to the launch of Google launches Cultural Institute app, Sebastien Marotte, the Google Apps for Work vice president revealed that 2 million businesses are making effective use of enterprise products developed by Google and around 4500 companies are signing up for the service every day.

As of writing this, the Google Cultural Institute app has a wide collection of over 4852 artists. If you select A-Z option from the top navigation panel, you can view collections based on alphabetical order. If you tap an alphabet, the app animates and displays the relevant content.

Anand Narayanaswamy is the editor-in-chief of Netans. He was recognized as a Microsoft Most Valuable Professional (MVP) for 9 years (2002 to 2011) and again as a Microsoft MVP in Surface under Windows and Devices in January 2024. He worked as a Chief Technical Editor with ASPAlliance and was part of ASPInsider program. Anand has published several articles and reviews related to various software and hardware products for various software and technology related websites. He is also active on social media and also participates as an Influencer for various brands. Anand can be reached at