e-commerce platform for sellers to launch in October

Logo of Indian Fashion Truck (PRNewsFoto/Indian Fashion Truck)

Indian Fashion Truck is a start-up e-commerce platform for local Indian sellers and buyers. The e-commerce boom that has hit the Indian markets, has not touched the local sellers and designers who have an innovative and attractive range of products.

These sellers find the online giants expensive, involving a lot of paperwork and monitoring processes. These sellers either have come up on social media trying to market their products on Instagram and WhatsApp or created their own independent websites.

However, both the platforms have their own pros and cons. Indian Fashion Truck targets these sellers and gives them not only a platform along with the requisite services to sell their products but also a new identity, that of a fashion entrepreneur.

Expected to go live by the end of October, provides sellers services like secured payment gateway, easy category navigation, multiple category assignment for products.

Moreover, the portal also offers cash on delivery, marketing for their products, social media plug-ins, personalised URL for their store including the ability to search filters and shipping services. Among other services, the site offers logistics services.

Sellers can also upload outfits for the day, style boards or styling tips on their store and connect their blog links to the store – a never seen before feature on e-commerce sites.

With a Pan-India reach and 100 plus sellers from across the country already on board, it makes selling a fun and easy process.

For fashion lovers, it’ll be a shopper’s paradise. They can buy never seen before products hassle-free because there is A trusted intermediary. They get access to products from all over the country, just a click away.

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With services like COD, easy returns and a huge variety of products that were otherwise lost somewhere in the online tussle, Indian customers are going to embark on a shopping journey like never before.

While the website goes live by the end of October, one can definitely check them out on social media to keep up with the updates.

Anand Narayanaswamy is the editor-in-chief of Netans. He was recognized as a Microsoft Most Valuable Professional (MVP) for 9 years (2002 to 2011) and currently part of MVP Reconnect program. He is also part of the prestigious ASPInsider program. Anand has published several articles and reviews related to various software and hardware products for various software and technology related websites. He is also active on social media and also participates as an Influencer for various brands. Anand can be reached at