Optimus Prime Voice Changer Helmet

Hasbro announces the launch of Transformers – The Last Knight product range

Hasbro has announced the launch of TRANSFORMERS: THE LAST KNIGHT range of products featuring the most iconic Autobots and Decepticons from the film. Moreover, the Transformer toy will be able to not only deliver multiple ways to play but also bring the characters and story of the movie to life. According to company sources, the launch of the action-packed product line enables customers to provide an adrenaline rush to the Transformer fans.

Exclusively designed for kids and teenagers, Transformers product range consists of a wide range of toys to keep you engaged during the whole vacation season. The Turbo Changer line oriented for kids gets into the action fast with quick/clever changing between the modes. However, the premium edition line for older kids features movie inspired details and complex conversions. The company also released a robot RC item that celebrates the big personality of our newest friend Autobot Sqweeks.

However, the premium edition line for older kids features movie inspired details and complex conversions. The company also released a robot RC item that celebrates the big personality of our newest friend Autobot Sqweeks.

Premier Edition Deluxe

To add extra hype surrounding the launch of the TRANSFORMERS: THE LAST KNIGHT 2017 product range, Hasbro has announced the launch of a special campaign named Reveal Your Shield. It will provide fans with the required content and product information.

As a fan, you will be encouraged to reveal their shield either using social media platforms or official Transformers site and mobile app. The main purpose is to declare their allegiance to the Autobots or Decepticons.

Premier Edition Voyager

The company has also launched a new video featuring a new Barricade action figure. Moreover, fans will have an opportunity to celebrate their love towards Transformers via Facebook and Twitter.

Responding to media, Bhavesh Somaya, Country Manager, Hasbro India disclosed that the Transformers brand is one of the most recognizable franchises in the world with 2017 turning out to be a massive year for Autobots and Deceptions. Somaya added that the Reveal Your Shield launch of Transformers is the perfect way for fans to celebrate before the movie hits the theaters on June 23.

If you would like to survive the battle, you need to choose the sides and allegiances declared. Hence, you should #revealyourshield in your quest to align with #Teamautobot and #Teamdeception. If you declare your preference, then it will make a big difference between human survival and ultimate destruction.

Transformers – The Last Knight product range is available at all major retailers including Amazon starting at Rs. 149. The premium edition is available for Rs. 6999 with voice changer helmet.