Vodafone India has announced innovative measures with the introduction of e-Rakhi as part of the Raksha Bandhan, which is the annual festival that celebrates the special bond between brothers and sisters. The initiatives announced by the company will help the team to engage with customers in a memorable way. Vodafone will facilitate the exchange of customized e-Rakhis between siblings since they are scattered all over the world.
Vodafone announced that over 35 stores across 18 cities and towns in Rajasthan will participate in e-Rakhi distribution. The company will welcome customers who wish to send exclusively created e-Rakhi to their siblings living near and far. Moreover, the company will also deliver e-gift vouchers to sisters on behalf of their brothers who visit the Vodafone store on the specified dates.
As part of the Digital Raksha Bandhan Campaign, Vodafone stores will remain open between 10 AM to 7 PM on August 23, 24 and 25 for the benefit of customers. The company will also deliver e-gift vouchers on behalf of brothers who make a visit to the Vodafone stores. However, you should be the first 1000 to walk-in to the Vodafone store to receive the e-gift voucher.
Commenting on the development, Amit Bedi, Business Head-Rajasthan, Vodafone India disclosed that Vodafone is celebrating the 3rd season of Dhaage Baaton ke campaign with the different and innovative initiative. The main intention is to enhance the spirit of Raksha Bandhan for our customers in Rajasthan.
When the brothers and sisters might be separated by physical distance, the company is taking advantage of technology to create and enjoy a virtual Raksha Bandhan. Bedi added that customers need to walk into the Vodafone stores at 19 locations in Rajasthan to create and provide a customized e-Rakhi to your brother or sister.
To send an e-Rakhi through Vodafone, you need to walk into the nearest Vodafone store and complete the basic information on the app. You need to get your picture clicked and write a simple message to your sibling. The final template will be emailed to your sibling upon clicking the Send button. You will also receive a copy of the email including a Facebook link to enable you to tag and share the e-Rakhi with loved ones.
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